Getting people to pay attention to your offers or message is one of the biggest challenges in today’s businesses, whether large or small. While learning the ins and outs of artful storytelling can be a leverage, telling stories and creating content isn’t enough. Your medium — how you tell your story — can also make …
5 Essential Infographic Design Tips to Boost Business Communications Read More »
American musician and actor Tom Waits once said: We live in an age when you say casually to somebody ‘What’s the story on that?’ and they can run to the computer and tell you within five seconds. That’s fine, but sometimes I’d just as soon continue wondering. We have a deficit of wonder right now. …
5 Library Infographics for National Library Card Sign-up Month Read More »
As a business owner or entrepreneur, there’s nothing more perfect than starting your day with some quiet time and a fresh cup of coffee (milk or tea if you’re not a coffee person). You get extra points if you can do things that you’ve been putting off for a while now: meditate, read a book, …
How to Use Infographics to Generate Qualified Leads For Your Business Read More »
Before you start down the path of designing infographics, it pays to understand what truly makes an effective infographic. Striking colors? Wonderful use of typography? Attention-grabbing headlines? Sure, a lot of people will likely say that there’s no definite set of criteria to follow because people’s perception of what’s effective can vary. For example, Joanna …
Your 3-Step Checklist to Effective Infographic Design with Examples Read More »
In 2009, NY Times journalist Rob Walker and author Josh Glenn went thrift shopping and shopped for “unremarkable, castoff thingamajigs. They planned to auction these seemingly insignificant objects on eBay. As a social experiment, they asked talented, creative writers to spin unique tales, in any style or voice, about the object before they were auctioned. …
Visual Storytelling: The Secret Ingredient in Small Business Marketing Read More »
Marketing your small business. Your head’s spinning just thinking about it. You already have a list of things to do before you officially spread the word about your new small business. Build a website. Be on social media. Create and share content. Growth-hacking. Network and sponsor local events. Rinse and repeat. But where do you …
The Single Most Important Step in Small Business Marketing Read More »
So you have a blog or a website that’s not converting well? You’re probably not using infographics the right way. Many entrepreneurs and business owners think of infographics as a great way to share data internally or with their current clients, or as a tool to spice up content with visually appealing images. Of course, …
3 Unexpected Ways Infographics Translate to Conversions and Sales for Your Business Read More »
If there’s such thing as seven deadly sins in marketing, the first in the list would be: Recite an endless litany of facts, figures, and data. You can smell a lousy marketing effort from a mile away when your brain starts complaining and your attention has gone out the window. As a marketer, you probably …
5 Creative Ways to Use Infographics as a Powerful Tool in Your Business Read More »
There was a time when teachers and educators were the ultimate keepers of information. But when technology and innovation came into town, forward-thinking teachers are starting to recognize that their role is shifting — from keepers of information confined by four walls in the classroom to curators of information in a global classroom setting. In …
Teachers as Lifelong Learners: Easelly is a Proud Sponsor of EdChange Global 2018 Read More »
Nonprofits need to relay ideas quickly and visually in order to reach a lot of people. This helps them grow their cause and raise money. But when it comes to marketing a nonprofit online, or even getting your organization’s message across, what sort of medium should you use? Infographics for nonprofits are not only visual, …
What Types of Infographics Should I Use for My Nonprofit? Read More »
Nonprofits have a big job. They don’t operate like traditional businesses (i.e. for profit), so they need donors and volunteers to help them do their highly important work. To attract potential donors, companies and even volunteers to help their cause, nonprofits have to market themselves constantly. Enter infographics. Infographics for nonprofits Infographics are images that …
Infographics are images that relay information, and you’ve probably used them in some shape or form for your nonprofit’s internal messaging or statistics reports. But infographics can come in a variety of sizes and templates, which allows them to be utilized across multiple platforms for multiple purposes. How to use infographics for your nonprofit organization …
How Do I Communicate What My Nonprofit Does With Infographics? Read More »
