Marketing

May the Fourth (er, Fifth) be With You: Our Favourite Star Wars Infographics

With yesterday being May 4th, you may think this Star Wars themed post is coming late. But a Jedi is never late, nor early; he arrives precisely when he means to. Or was that wizards? Either way, here are some of our favourite infographics from a galaxy far, far away. The last two have to …

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Capitalizing on Comic Books with Infographics

Between Netflix’s property-redeeming Daredevil series, the new Batman v. Superman trailer, and the plethora of fan theories surrounding Spiderman joining the Avengers – well, it’s easy to see that comic book characters have become a cultural force. That said, the medium has a history of a high learning curve, complicated relationships, and plot twists that …

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Infographics That Provide a Crash Course in Online Marketing

This post is part of a series of blog posts about effectively marketing via infographics. For similar posts, click here. We’ve talked a lot about how infographics are effective tools for getting attention, informing an audience, and otherwise communicating effectively. For those reasons (and a few more we’ll discuss in an upcoming post), they’re a …

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GUEST POST: A Brand Manager on Reaching Your Target Audience with Infographics

This week’s guest post comes from Richard Larson, the Brand Manager for GoPromotional Banners. Richard has some excellent advice on designing your infographic, making it relevant to your readers, and ultimately seeing it succeed as a marketing tool. Infographics can be a powerful and influential communication tool in your marketing arsenal. Initially, you want your …

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Case Study: The Power of the Infographic

The following post was written by Claire Roper of Zilchoo who managed to grow page views 3x by using infographics created through Easelly. “Tell me, I forget. Show me, I remember. Involve me, I understand” – Chinese proverb Images are paramount when engaging with any audience, allowing your followers to consume information in bite-sized pieces. Infographics can be your secret …

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Top Tips from Experts on What Makes a Great Infographic

Over the last few months, we have received a huge amount of questions as to what makes a great infographic and how you can stand out from the crowd. We did some research and found a great article by Eloqua – What Makes a Great Infographic — that collected some expert opinions on the topic that …

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