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Created with Fabric.js 1.4.5 Production (The creation of the film) -The initial budget of the film was £20 million. -The initial pre production started in early 2011.-Principal photography started in late February 2012.-The Safran Company and Evergreen Media Group were the company which produced the film.-Casting was vital for success, as the film included two extremely well-known actors; Vera Farmiga (The Boy in the Striped Pyjamas, Mind the Gap) and Ron Livingston (Band of Brothers, Halo: Reach, Dinner for Shmucks. Having these well-known actors created awareness for the film and attracted a similar audience to previous films these actors had been in. Also, introducing new actors, like Shanley Caswell, opened up opportunitiesfor them and made them a bigger name, being associated with famous actors. Also, having some smaller names is much cheaper and cuts into less of thebudget and revenue.-The special effects were used scarcely. When used, it was used for realistic effect. Fractured FX and Pixel Magic created these effects. Fractured FX have done effects for American Horror Story and also for Insidious: Chapter 3. Pixel Magic have done effects for the likes of 22 Jump Street and Men in Black 3.-James Wan, the director, was the same person who directed 'Saw' and 'Insidious 2'. Distribution and Exhibition (Getting the film to the cinemas and showing it) -The distributor was mainly Warner Bros.-Warner Bros has also released films like Godzilla (2014) and Gravity (2013).-This film has good marketability
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