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Created with Fabric.js 1.4.5 top 3 most popular pages: homepage SKE S2T how do people with HCUK online? ImpressionsRate of engagement Clicks Retweets Engagement New followers Total followers traffic to HCUKonline.com top 3 17%10%08% top 3 referral websites:HIberniaCollege.comprospects.ac.ukpathfinders +233% +95%+100% +286%+166%-53% 118 86 63 no. of visits (% new) % change from last month connec t January monthlyround up! December January 3,6762%3566110362 December January 16,3201%941422715377 303,6870.81% 7,248 (70%)2,208 (56%) 2,288 (92%) 1,504 (71%) 590 (53%) 58 (50%) • Less people engaged with us on Facebook than last month• However more people engaged with us on LinkedIn• Twitter impressions higher due to higher retweets• Website traffic significantly higher than December• Website traffic from paid Google Ads nearly matches total organic traffic from non-paid search• SKE pages recieving signifcant boost in traffic Number of people who engaged with our postsTotal number of people that our posts reachedThe number of times our content was displayedRate of engagement December January 1582,3356,2137% 1192,3085,9335% Number of people who engaged with our postsThe number of times our content was displayedRate of engagement 122,2910.52% Key insights: ............. total web traffic for the month ............................... organic search (search engine) .............................. paid search (paid google adverts) ....................... direct clicks (typed in address bar) ....................... referral (from non-search engine) ......................... social (facebook, twitter, linkedIn) ..........
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