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Created with Fabric.js 1.4.5 Six Charity Accountability Standards Address: 18 For more detailed information visit: www.bbb.org/us/standards-for-charity-accountability/ FUNDRAISING & INFORMATIONAL MATERIALS 17 *BBB accredited charities must meet all 20 standards covering governance, effectiveness, finances and informational materials. 15 19 20 16 Solicitations and informational materials, distributed by any means, are accurate, truthful and not misleading, in whole and in part. Annual report available to all on request, that includes: 1) MISSION STATEMENT 2) PAST YEAR PROGRAM SERVICE ACCOMPLISHMENTS 3) ROSTER OF OFFICERS & MEMBERS OF THE BOARD 4) FINANCIAL INFORMATION INCLUDING: i. Past Fiscal Year Total Income, ii. Program, Fundraising & Administrative Expense as Categorized in Financial Statements iii. Ending Net Assets Charity websites that solicit contributions should include the same information recommended for annual reports, mailing address of the charity and electronic access to it's most recent IRS Form 990 Respond to and act on complaints that come to the attention of the BBB about fundraising practices, privacy policy violations or other issues. Address privacy concerns of donors by providing: 1) a means to inform the charity if they don't want name and address shared outside the organization 2) a clear, prominent and easily accessible privacy policy on its website Clearly disclose benefits from the sale of products or services (i.e., cause-related marketing) at the point of solicitation: 1) portion of the purchase price that will benefit the charity 2) the duration of the campaign 3) maximum or minimum contribution amounts An appeal is often the only contact a donor has with a charity and may be the sole impetus for giving. These standards seek to ensure that representations to the public are accurate, complete and respectful.
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