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Created with Fabric.js 1.4.5 Primary Vs Promotional Gmail Inbox Number of spam emails expected to send in 2013 User find it difficult to find the small % of important emails and which bothers them a lot Gmail brought the solution 84 16 Number of Email Accounts 2013 to 2017 It is % of spam emails expected to send in 2013 according to Radicati Group. The high volume of spam emails upstage other important emails. * source: How to get your emails land in Email Marketing Contact Us Gmail's Primary Inbox 84% * source: 0 800 1600 2400 3200 4000 2013 2014 2015 2016 2017 Managing the influx in emails in inbox got difficult because by categorizing the inbox in Primary Inbox where important and required emails land Social Inbox where social media alerts land where promotional emails land Promotion Inbox Spam emails The facility of categorized inbox solved the problem of many users who were not able to see their important emails because of promotional emails but this categorization deteriorate the importance of promotional emails. How to get your Email land in Primary Inbox? Mention the user by name This fortifies the personal ambiance of the mail as well as ensures your email to land in primary inbox. Avoid images Only one link Short story Avoid use of images as Google takes it for promotion Embed only one link in email which takes the reader to your website and you are done as number of links ensure that it is for promotional purpose. A short story ensures that your email will be read from the tip to the bottom as people dont like to read long emails. Email Marketing in India is thriving and helping businesses to flourish using such tips. For more tips to get your Email read and ultimately driving the traffic to your website, you can resort to an Email Marketing Company in India. Use these tips to get your email land in Primary Inbox
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